feel adrenaline race inside. Time to fight.
Fighting brings out an instinctual, primordial power. But professional
fighters know that the act of fighting isn’t a crude flash of fury. To come out
on top, a fighter must have courage, a strategy, tenacity and an indomitable
will to succeed. The same traits that shape the greatest fighters also define
the best entrepreneurs.
As a kid, I picked the brains of dozens of all-time greats like George
Foreman and Roberto Durán, when my father, a brain surgeon, administered their
pre-fight exams. The lessons I learned from them changed my life forever -- both
in the ring and in the boardroom.
Now a successful entrepreneur and third-degree black belt, I know firsthand
that the instincts of the greatest fighters can help overcome obstacles and
Here are the four most powerful lessons to help you win the fight in business
1. Embrace your fears. Mike Tyson’s trainer Cus D’Amato
taught him to embrace his fear. “The hero and the coward both feel the same
thing, but the hero uses his fear, while the coward runs” D'Amato once told
Fear is inevitable -- it’s how you choose to respond that makes the
difference. Your business will face crises and crossroads. Don’t let that stop
you. Make your fear your friend. When you embrace it, sit with it and truly feel
your feel, it evaporates. Then you can tackle your challenges with a clear
2. Win with strategy. Brute strength only goes so far. In
the iconic Rumble in the Jungle, George Foreman was heavily favored to beat
Muhammad Ali. He was bigger, faster, stronger and younger, but Ali had a plan.
He leaned against the ropes and let Foreman pummel him. As the ropes absorbed
Foreman’s force, Ali saved his strength and went for the knock out.
In business, bigger isn’t always better. A shrewd startup can outmaneuver a
slow giant and grab an amazing opportunity. When you’re facing unlikely odds, a
smarter strategy can still win the day.
3. Stay in the fight. I once struggled with a crucial
partnership deal -- things were turning for the worse and I became deeply
despondent. Then I remembered the importance of fighting in such difficult times
and an old Navy SEAL saying came to mind, “Once you get in a fight, you stay in
a fight.” I came back to myself, found my strength, went into fighter mode and
salvaged the deal from the brink of disaster.
Real fighters persevere through adversity and become stronger for it. Picking
your fights is important, but once you’ve committed, stick it out. If your
business takes a punch, come back two times harder. When retreat isn’t an
option, you’ll find the will to win.
4. Battle against your own limits. The best fighters always
push themselves further, even when they know that the worst enemy is inside. In
business and in life, we grow not by competing with others but by continually
raising our standards.
Always stay hungry: perfect your craft, learn new skills and meet new people.
If your organization is good, push it to be great. Never settle for the status
Stepping into the ring isn’t for everyone, but we all face our battles. You
won’t win them all but by tapping into the right mindset, you’ll win more than